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Polestar 2
Test drives

Acquisition campaign for Polestar
Caft lead / Sr Art director at ACNE

Until now, the joy of experiencing the Polestar 2 firsthand had been reserved for a select few. But from this point forward, it became accessible to everyone—simply by signing up for a test drive and getting hands-on with the real thing.

Acquisition campaign. Introducing the Polestar 2 to a real life context, delicately emphasising it's unique features and driving qualities in a disitinct new way.

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David Hammarström
Independent Art & Creative Director