Beoplay A1
Bring The Beauty. Everywhere.

Global launch campaign for B&O Play
Art director & Designer at B-REEL

The Beoplay A1 is an incredibly beautiful and gorgeously sounding ultra portable bluetooth speaker - built to journey. We teamed up with B&O Play to develop and produce the global launch campaign celebrating its magic. Bring the beauty. Everywhere.

Launch film. Directed by Magnus Härdner

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A1_overview_04

Online experience, product site.

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Campaign imagery. Photo by Andreas Godwin

David Hammarström
Independent Art & Creative Director